SHELF LIFE FEATURE GIVE MAD DOG AN IRISH BOOST

Having received a strong reception during its first 12 months in Ireland, Mad Dog Energy Lemonade is starting to make its mark and has even bigger plans for 2013. With a major supermarket listing and support from independent retailers, Mad Dog Drinks feels the time is right to facilitate a further brand awareness campaign. The company has gained a large Facebook following in Ireland and will be working hand in hand with universities and local amateur sports clubs to promote its product. The company will also focus on raising money for local community charities.

Mad Dog Energy Lemonade believes it has a strong point of difference from the rest of the energy drink sector, given that it is a fresh lemonade which tastes great. Using only natural ingredients it still delivers all of the energy properties to be found in other leading energy drinks but without any stickiness and aftertaste. As a premium brand available in today’s Irish marketplace it also represents value for money with an extremely competitive RRP.

Mad Dog is distributed by Vescoro/Kelly Hunter in Ireland. For more information or to make an order, contact Vescoro Ltd by emailing info@vescoro.com or telephoning 01 2711831